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Cookies and Similar Technologies
On our website, we use cookies and other similar technologies through which information about the use of the site is collected and processed. We want to present to you our rules for the use of cookies and similar technologies. Here you will find information to help you understand how these files and technologies work.
All the information contained here focuses exclusively on cookies and similar technologies, namely:
- what cookies and similar technologies are used on the site,
- what information is collected,
- how and for what purposes this information is processed,
- who has access to this information and to whom it is transferred,
- how you can change the rules for cookies and similar technologies on your device.
Cookies and similar technologies generally do not serve to collect information about a specific, identifiable person. In some cases, however, the information they obtain may constitute personal data. If you are interested in further information regarding the processing of your personal data, please refer to our Privacy Policy.
WHAT ARE COOKIES AND SIMILAR TECHNOLOGIES?
Cookies are IT data—specifically, small text files—that are placed and stored on the device from which the user accesses our website. Thanks to them, using the site is easier and more accessible. In addition to cookies, our website may also use other technologies to obtain information stored on the device, such as scripts, tracking pixels, and plugins.
Cookies and similar technologies do not adversely affect the functioning of the device on which they are placed. Their use does not cause any changes to the device’s configuration or to the software installed on it.
WHAT INFORMATION IS PROCESSED BY COOKIES AND SIMILAR TECHNOLOGIES?
Cookies collect information about the device and browser you use to connect to our site. Each cookie contains its own unique number, the name of the website (domain) from which it originates, and the length of time it is stored on the device by default.
Information that cookies and similar technologies may collect and process includes:
- Device information: IP address, operating system, device model/type, unique device identifiers, MAC address, OS version and settings, language, screen resolution, browser version and type;
- Usage information: time of use, last visit, duration of visit, types of visited pages/subpages, URL, completed forms, last viewed subpages, user actions;
- Location data: IP address, location data obtained using positioning technologies such as GPS or Wi‑Fi access points (upon consent);
- Other data: referrer source, links clicked, number of clicks, which ads were shown to the user.
WHAT TYPES OF COOKIES DO WE USE?
We use session cookies and persistent cookies.
- Session cookies are active only for the duration of your visit to our website.
- Persistent cookies remain active for a predetermined time.
By function, the cookies used on this site are divided into:
- Essential (technical)
- Functional
- Analytical
- Advertising/marketing
- Social media
Cookies may be first‑party (placed and used by us as the website owner) or third‑party (placed by partners who provide us with external tools and features).
WEB BEACONS
Some subpages may also contain web beacons, which evaluate the effectiveness of our ads by collecting data such as IP address, URL, page load time, browser type, and information contained in cookies.
DETAILED INFORMATION ON COOKIES USED ON THE SITE
ESSENTIAL
| Cookie name | Own or third‑party | Provider | Who may access data | Duration |
|---|---|---|---|---|
| cookieconsent_status | own | Forum Media Polska | Forum Media Polska | 180 days |
| PHPSESSID | own | Forum Media Polska | Forum Media Polska | 180 days |
| SERVERID | third‑party | SALESmanago | SALESmanago | 180 days |
| visitorId | own | Forum Media Polska | Forum Media Polska | 180 days |
FUNCTIONAL
| Cookie name | Own or third‑party | Provider | Who may access data | Duration |
|---|---|---|---|---|
| FM_ORDER_ID | own* | Forum Media Polska | Forum Media Polska | 180 days |
| REMEMBERME | own* | Forum Media Polska | Forum Media Polska | 180 days |
ANALYTICAL / STATISTICAL
| Cookie name | Own or third‑party | Provider | Who may access data | Duration |
|---|---|---|---|---|
| _ga | own | Forum Media Polska | Forum Media Polska, Google Analytics | 180 days |
| _gat | own | Forum Media Polska | Forum Media Polska, Google Analytics | 180 days |
| _gid | own | Forum Media Polska | Forum Media Polska, Google Analytics | 180 days |
ADVERTISING / MARKETING
| Cookie name | Own or third‑party | Provider | Who may access data | Duration |
|---|---|---|---|---|
| _gcl_au | own | Forum Media Polska | Forum Media Polska, Google AdSense | 180 days |
| ads/ga-audiences | third‑party | Google AdWords | 180 days | |
| api/r.gif | third‑party | SALESmanago | SALESmanago | 180 days |
SOCIAL MEDIA
| Cookie name | Own or third‑party | Provider | Who may access data | Duration |
|---|---|---|---|---|
| _fbp | own | Forum Media Polska | Forum Media Polska, Facebook | 180 days |
| AA003 | third‑party | atdmt.com (Facebook) | 180 days | |
| fr | third‑party | 180 days |
LEGAL BASIS AND MANAGEMENT OF COOKIES
The legal basis for using cookies and similar technologies is:
- Legitimate interest of the site owner (for essential/technical cookies), or
- User consent (for all other cookies and technologies).
Users can withdraw consent or object at any time by deleting cookies or changing browser settings.
Instructions for changing cookie settings:
- Internet Explorer
- Mozilla Firefox
- Google Chrome
- Opera
- Safari
- Adobe Flash cookies
COOKIES, TOOLS AND TECHNOLOGIES OF EXTERNAL PROVIDERS
On our site, we use external services and tools, including analytics and advertising (interest‑based ads, remarketing, measuring effectiveness), including on social media.
- Google Analytics – collects anonymous information about visits, navigation, and usage.
- Google AdSense & Google AdWords – tools for advertising, remarketing, and campaign measurement.
- Facebook Pixel – used for marketing campaigns and measuring effectiveness.
- SALESmanago – used for customer relations monitoring and marketing, e.g., email campaigns.
ADDITIONAL INFORMATION
Data Processing Outside the EEA: Due to the use of cookies and third‑party technologies, some collected data may be transferred outside the European Economic Area. Such transfers will occur only in accordance with data protection regulations.
