WEBINAR

Decoding market entry in Poland

28.10.2025, 10 am (CET)

1 hour presentation plus up to 20 min for Q&A

Register now »

Decoding market entry in Poland

Join us for an exclusive webinar where we examine steps for expanding your business into Poland.

This webinar offers a great opportunity for German investors to explore and gain insight into Poland’s business potential.

Learn what is needed to start a business in Poland, get knowledge about legal, tax and compliance essentials from our expert speakers from TMF Group, Cameron McKenna Nabarro Olswang Pośniak i Bejm sp.k. (CMS) and Polish Investment and Trade Agency (PAIH).

Presentation will be in English, with German subtitles available post-event.

Topics covered include:

• Poland at a Glance: Economic Climate & Investment Opportunities
• Polish market entry for German investors – tax structuring and M&A insights
• Doing Business in Poland: Legal & Regulatory Practical Insights

Date: Tuesday, October 28th, 2025
Location: Online
Time: 10 am (CET)

Register now »

Meet our speakers:

 

 

 

 

 

Gianfranco Maraffio

Executive Director (Vorstand) Germany, TMF Group

 

Gianfranco was appointed as Executive Director of TMF in Germany as per November 2022. In this role he is leading the service delivery for the Frankfurt and Munich office with staff specialized in accounting-entity management, and HR and Payroll services.

He has 25 years of experience and has been working as an auditor with PwC (Italy and Germany) for 11 years and is with TMF Germany since November 2009. He is fluent in English, German, Italian and French.

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Adrian Nowak

Attorney-at-Law,Senior Supervisor of Global Entity Management practice & Local Legal Counsel in Poland, TMF Group

 

Adrian Nowak, Attorney-at-Law and Senior Supervisor at TMF Group, specializes in Polish corporate law, aiding multinational businesses in market entry and compliance. Holds a law degree from the University of Silesia.

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Monika Dudek

Senior Accounting Manager in Poland, TMF Group

 

Monika Dudek, Senior Accounting Manager at TMF Group Poland, boasts over a decade of experience in financial reporting and tax compliance, guiding companies through Poland's financial & tax reporting landscape since 2011.

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Małgorzata Brauckmann-Sajkiewicz

Advocate and counsel at CMS Poland

 

Małgorzata Brauckmann-Sajkiewicz is an advocate and counsel at CMS Poland, with deep expertise in tax aspects of M&A and cross-border investments in Poland. She advises international clients on tax planning, structurings & restructurings, and risk management. She speaks German and as a leading member of CMS German Business Group she regularly handles matters for German-speaking clients investing in Poland.

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Aneta Sierant

Expert at Polish Investment & Trade Agency (PAIH)

 

Aneta Sierant is an Expert at the Polish Investment & Trade Agency (PAIH), where she has been supporting foreign investors since 2019. She focuses on projects from German-speaking countries, as well as from China, fostering bilateral economic relations and promoting Poland as an attractive investment destination.

Before joining PAIH, she gained professional experience in international business, as well as at the Ministry of Foreign Affairs of the Republic of Poland and the Embassy of Poland in Beijing. She holds degrees in Sinology and German Studies from the Albert-Ludwigs-University of Freiburg.

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Organised by TMF Group | In association with CMS and PAIH

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TMF Group is a leading provider of critical administrative services, helping clients invest and operate safely around the world. Our 12,000 experts and 125 offices in 87 jurisdictions worldwide serve corporates, financial institutions, asset managers, private clients and family offices, providing the combination of accounting, tax, payroll, fund administration, compliance and entity management services essential to global business success. We work with the majority of the Fortune Global 500 and FTSE 100, covering sectors as diverse as capital markets, private equity, real estate, pharmaceuticals, energy and technology. TMF Group – we make a complex world simple. www.tmf-group.com

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CMS is an international organisation of independent law firms that provides comprehensive legal and tax advisory services to businesses, financial institutions and administrative bodies. The firm has over 80 offices in more than 45 countries worldwide, where it employs over 6,800 lawyers. CMS is one of the largest and most experienced law firms in Poland, where it has operated for 30 years. CMS’ offices in Warsaw and Poznań employ over 200 lawyers who advise clients operating in all economic sectors. For more information, please visit www.cms.law.  

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Polish Investment and Trade Agency The Polish Investment and Trade Agency (PAIH) is a government advisory body and part of the Polish Development Fund (PFR) Group. PAIH supports the internationalization of Polish companies and promotes Poland as an attractive destination for foreign investment. Operating both domestically and through a global network of Foreign Trade Offices, PAIH serves as the first point of contact for exporters and investors, offering free assistance in entering new markets, finding business partners, and implementing investment projects. For more information, please visit www.paih.gov.pl

AGENDA

 1: Welcome & Opening Remarks (TMF, CMS)

 

2: Poland at a Glance: Economic Climate & Investment Opportunities

• Macroeconomic overview
• Key sectors attracting FDI: manufacturing, logistics, renewables, IT/Tech
• Strategic advantages of Poland within the EU supply chain
• Grants, EU funding programs and loans available for German investors

3: Polish market entry for German investors – tax structuring and M&A insights (CMS)

• Market entry:
  • Tax structures for German investors investing in Poland
  • M&As (overview M&A process from a practical view)
• Operational phase:
  • Overview of Polish tax system for businesses (CIT, VAT, Special economic zones and other tax incentives)
  • Financing and distribution of proceeds (CIT, WHT)

4: Doing Business in Poland: Legal & Regulatory Insights (TMF)

• Company formation and legal structures
• Insights on digitalization of business and regulatory environment
• Labour law essentials
• Compliance and tax obligations

5: Q&A Session

• Live questions from the audience, also gathered through chat during the presentation part
• Pre-collected questions from registration

 

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  <div class="prelegent__title text-center mb-5 wow animate__animated animate__fadeInUp"><b>Meet our speakers:</b>

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              <h3>Gianfranco Maraffio</h3>

 

              <p class="undertitle-prelegent">Executive Director (Vorstand) Germany, TMF Group</p>

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            <div class="prelegent__text">

              <p>&nbsp;</p>

 

              <p>Gianfranco was appointed as Executive Director of TMF in Germany as per November 2022. In

                this role he is leading the service delivery for the Frankfurt and Munich office with

                staff specialized in accounting-entity management, and HR and Payroll services.</p>

 

              <p>He has 25 years of experience and has been working as an auditor with PwC (Italy and

                Germany) for 11 years and is with TMF Germany since November 2009. He is fluent in

                English, German, Italian and French.</p>

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                <h3>Adrian Nowak</h3>

 

                <p class="undertitle-prelegent">Attorney-at-Law,Senior Supervisor of Global Entity

                  Management practice &amp; Local Legal Counsel in Poland, TMF Group</p>

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                <p>&nbsp;</p>

 

                <p>Adrian Nowak, Attorney-at-Law and Senior Supervisor at TMF Group, specializes in

                  Polish corporate law, aiding multinational businesses in market entry and

                  compliance. Holds a law degree from the University of Silesia.</p>

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                  <h3>Monika Dudek</h3>

 

                  <p class="undertitle-prelegent">Senior Accounting Manager in Poland, TMF Group</p>

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                  <p>&nbsp;</p>

 

                  <p>Monika Dudek, Senior Accounting Manager at TMF Group Poland, boasts over a decade

                    of experience in financial reporting and tax compliance, guiding companies

                    through Poland's financial &amp; tax reporting landscape since 2011.</p>

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                    <h3>Małgorzata Brauckmann-Sajkiewicz</h3>

 

                    <p class="undertitle-prelegent">Advocate and counsel at CMS Poland</p>

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                    <p>&nbsp;</p>

 

                    <p>Małgorzata Brauckmann-Sajkiewicz is an advocate and counsel at CMS Poland,

                      with deep expertise in tax aspects of M&amp;A and cross-border investments

                      in Poland. She advises international clients on tax planning, structurings

                      &amp; restructurings, and risk management. She speaks German and as a

                      leading member of CMS German Business Group she regularly handles matters

                      for German-speaking clients investing in Poland.</p>

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                      <h3>Aneta Sierant</h3>

 

                      <p class="undertitle-prelegent">Expert at Polish Investment &amp; Trade

                        Agency (PAIH)</p>

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                      <p>&nbsp;</p>

 

                      <p>Aneta Sierant is an Expert at the Polish Investment & Trade Agency (PAIH), where she has been supporting foreign

                      investors since 2019. She focuses on projects from German-speaking countries, as well as from China, fostering bilateral

                      economic relations and promoting Poland as an attractive investment destination.</p>

                      <p>Before joining PAIH, she gained professional experience in international business, as well as at the Ministry of Foreign

                      Affairs of the Republic of Poland and the Embassy of Poland in Beijing. She holds degrees in Sinology and German Studies

                      from the Albert-Ludwigs-University of Freiburg.</p>

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                  <h3>Organised by TMF Group | In association with CMS and PAIH</h3>

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                    <p>TMF Group is a leading provider of critical administrative services, helping

                      clients invest and operate safely around the world. Our 12,000 experts and

                      125 offices in 87 jurisdictions worldwide serve corporates, financial

                      institutions, asset managers, private clients and family offices, providing

                      the combination of accounting, tax, payroll, fund administration, compliance

                      and entity management services essential to global business success. We work

                      with the majority of the Fortune Global 500 and FTSE 100, covering sectors

                      as diverse as capital markets, private equity, real estate, pharmaceuticals,

                      energy and technology. TMF Group – we make a complex world simple.

                      www.tmf-group.com</p>

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                    <p>CMS is an international organisation of independent law firms that provides

                      comprehensive legal and tax advisory services to businesses, financial

                      institutions and administrative bodies. The firm has over 80 offices in more

                      than 45 countries worldwide, where it employs over 6,800 lawyers. CMS is one

                      of the largest and most experienced law firms in Poland, where it has

                      operated for 30 years. CMS’ offices in Warsaw and Poznań employ over 200

                      lawyers who advise clients operating in all economic sectors. For more

                      information, please visit www.cms.law.  </p>

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                    <p>Polish Investment and Trade Agency The Polish Investment and Trade Agency

                      (PAIH) is a government advisory body and part of the Polish Development Fund

                      (PFR) Group. PAIH supports the internationalization of Polish companies and

                      promotes Poland as an attractive destination for foreign investment.

                      Operating both domestically and through a global network of Foreign Trade

                      Offices, PAIH serves as the first point of contact for exporters and

                      investors, offering free assistance in entering new markets, finding

                      business partners, and implementing investment projects. For more

                      information, please visit www.paih.gov.pl</p>

                  </div>

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DLA KOGO WYDARZENIE?

Wydarzenie jest adresowane do profesjonalistów związanych z branżą HR, ale również do wszystkich, którzy pełnią kluczowe role w firmie, gdzie komunikacja z pracownikami jest fundamentem efektywnego zarządzania. Jest dedykowane Dyrektorom HR, HR Business Partnerom, HR Managerom, którzy prowadzą rozmowy o wynagrodzeniu i chcą to robić w sposób skuteczny, empatyczny i profesjonalny.

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